The study found that an AI model can accurately replicate someone’s personality after a two-hour interview with the individual. Researchers created AI replicas of 1,052 people and found that they matched the real humans’ responses with 85% accuracy. The AI models could be useful for a variety of research scenarios, such as evaluating public health policies and understanding responses to product launches. The researchers also stated that the technology could let us study human behavior in ways that were previously impractical.
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